Meta prospecting explains 72% of the CAC increase.
Spend+21%Qualified installs−9%CAC+18%
Investigate next: Review two higher-cost Meta campaigns. The newest MMP cohort is not fully mature yet.
AI GROWTH ANALYST FOR PAID MEDIA · BUILT FOR CODEX
Understand every ad decision, just by asking.
Connect Meta Ads, Google Ads, TikTok Ads, MMP attribution, and analytics in one governed conversation. Diagnose performance and build evidence-backed reports—without changing your campaigns.
Read-only by design. Recommendations are never applied automatically.
Why did CAC rise last week?Example data
ChatGrowingUsing authorized advertising data✓Read paid media deliveryMeta Ads · Google Ads · TikTok Ads
✓Check attributed outcomesAppsFlyer · 7-day cohort · freshness verified
Run CAC diagnosticsComparing channel mix and conversion quality
Ask a follow-up about this evidence…
＋5.6 Sol↑
CONNECTED INTELLIGENCE
From every signal to one clear answer.
Connect paid media delivery from Meta Ads, Google Ads, and TikTok Ads with attributed outcomes from AppsFlyer, Adjust, and GA4—without flattening the meaning of either source.
MEDIA DELIVERY
Meta AdsSpend$42.8KCTR1.23%
Google AdsSpend$31.4KCPC$0.72
TikTok AdsSpend$18.6KCPM$4.90ATTRIBUTED OUTCOMES
AppsFlyerInstalls18.2KCPA$2.18
AdjustQualified7.6KD7 Ret.21%
GA4Revenue$189KCVR3.8%Meta prospecting explains 72% of the increase.
DRIVER BREAKDOWN
Meta prospecting72%
TikTok scale-up19%
Other9%
Spend+21%vs. prior 7d
Qualified installs−9%vs. prior 7d
CAC+18%vs. prior 7d
WHY THIS ANSWER
ObservedDelivery shifted toward two higher-cost Meta campaigns.
Needs proofThe newest MMP cohorts are not fully mature yet.
RECOMMENDED INVESTIGATION→Review Meta prospecting and Google Search mix
Estimated CAC opportunity: −8% to −12%
MARKETING DATA, WITHOUT THE SPREADSHEET CHASE
Stop exporting. Start asking.
Connect paid media, MMP attribution, and analytics once. ChatGrowing keeps source scope, freshness, and metric meaning attached—so your team can investigate and report without rebuilding the same Excel workbook every week.
See the no-export workflow →Meta export.csvGoogle export.xlsxAppsFlyer report.csvcopy · clean · join · repeat
→CONNECT ONCE
One governed workspaceAsk · diagnose · reportNo hand-built joinsAI GROWTH ANALYST
Diagnose paid media performance with the right evidence.
ChatGrowing combines performance marketing knowledge, your business context, and repeatable analysis skills to investigate CAC, attribution, campaign mix, and creative delivery.
Diagnose Meta CAC increaseExample data
ChatGrowingChoosing analysis skills✓CAC diagnosticsChecked 18 campaigns
✓Attribution checkCompared 7-day cohorts
✓Campaign mix analysisValidated AppsFlyer freshness
Meta prospecting drove 72% of the CAC increase.
Spend+21%Qualified installs−9%Creative CTR−14%
OBSERVEDDelivery shifted toward two higher-cost Meta campaigns.
NEEDS PROOFThe newest MMP cohorts are still incomplete.
Ask ChatGrowing a follow-up…
＋5.6 Sol↑
CHATGROWING FOR CODEX
Connect Codex to your advertising data.
Install ChatGrowing, connect the advertising sources your workspace can access, and move from a natural-language question to governed evidence without leaving Codex.
Read-only todayResource-scopedEvidence-backed
Copy the verified install prompt →
Install ChatGrowingCodex task
ChatGrowingPlugin setup✓Plugin installedSkills and Ads Read MCP added
✓OAuth connectedAuthorized resources only
Setup complete.Start a new Codex task, then ask ChatGrowing to list the advertising sources available to this workspace.
Do anything
＋5.6 Sol↑
CAMPAIGN AUTOMATION · IN DEVELOPMENT
From insight to approved action.
Five Codex-native workflows we are designing for monitoring, optimization, competitive research, creative improvement, and campaign launch.
Set CAC guardrailsConcept workflow
ChatGrowingPreparing monitoring rules✓Read connected accountsMeta · Google · TikTok
✓Check current performanceBlended CAC $58
Apply approval policyNo campaign changes without approval
TARGETBlended CAC ≤ $60
ALERTChannel CAC > $65 for 6h
CHECKEvery 30 minutes
ACTIONAsk before pause
Reply to adjust these rules…
＋5.6 Sol↑
Concept workflows · Example dataCurrent Ads Read product remains read-only
PRICING
Start with answers. Grow into action.
STARTERAVAILABLE NOW
For a focused growth team.
$99/ month
Billed monthly
Choose Starter- 2 advertising platforms
- 1 seat
- Read-only analysis in Codex
- Standard diagnoses and reports
GROWTHMOST POPULAR
For teams working across channels.
$299/ month
Billed monthly
Choose Growth- Unlimited advertising platforms
- 3 seats
- Advanced analysis and reporting
- Single-platform creative workflows Planned
PROCONTACT SALES
For organizations building a growth operating layer.
Custom
From 10 seats
Talk to sales- 10+ seats
- Everything in Growth
- Full creative workflows Planned
- Competitor creative analysis Planned
Current access is read-only. Features marked Planned belong to the campaign automation phase and are not yet available.
FAQ
Know the boundary before you connect.
What is ChatGrowing?
ChatGrowing is an advertising intelligence product for Codex. It helps growth teams query governed paid media, attribution, and analytics data in natural language.
Can ChatGrowing change my campaigns?
No. The current Ads Read product is read-only. It can recommend what to investigate, but it cannot change budgets, bids, status, targeting, or creative.
Which data sources are supported?
The product model covers Meta Ads, Google Ads, TikTok Ads, MMP attribution such as AppsFlyer and Adjust, and analytics sources such as GA4. The exact connectors available depend on your workspace and release.
Does ChatGrowing generate ad creatives?
Not in the current Ads Read release. Creative improvement, production, and campaign execution are shown as planned campaign automation capabilities and will require explicit approval controls.
What happens when data is missing or delayed?
ChatGrowing keeps unavailable, partial, unauthorized, delayed, no-delivery, and true-zero states separate instead of filling gaps with invented values.